We know a little about the green carpet: in fact, EMA invented it! When EMA launched the concept of taking a hybrid or alternative fuel vehicle - not a limo - to high profile awards events, we introduced alternative automotive technology to millions of previously unaware households.
EMA continues to use entertainment-based events to gain attention to all things eco using the power of celebrity. From our green and glamorous annual EMA Awards and EMA E! Golden Green Party (post-Golden Globes) to more intimate gatherings – like our Green Power Baby Shower and Young Hollywood Salons – EMA puts the public in touch with Hollywood’s most in-demand environmentalists.